Running a landscaping and grounds company in Green Bay means racing the calendar — a short, intense growing season, then a hard pivot to plows and salt the moment the snow flies. You’ve spent years managing crews, equipment, and weather that never cooperates. Investera Holdings is a Michigan family that acquires landscaping and grounds businesses and keeps them running under new ownership. We are not a broker looking for a listing and not a passive fund. We are operators who install systems and a dedicated general manager so the company keeps serving Brown County without depending on the owner being in every truck. Our portfolio companies, CT Cleaners and Optimal Facility Services, show how we run seasonal, crew-driven service businesses for the long term.
Why Green Bay owners are thinking about selling now
Green Bay’s climate shapes this trade like few others. The growing season is short and the winters are long — roughly four feet of snow a year — which means a strong grounds company here isn’t just mowing and planting; it’s built to earn twice, with landscape maintenance from spring through fall and snow-and-ice management from November into March. Commercial demand is deep: corporate campuses, the medical complexes, retail along the Military Avenue and Oneida Street corridors, and homeowner associations in fast-growing Bellevue, Howard, and De Pere all need contracted grounds care year-round. Add the region’s ongoing emerald ash borer replanting work, and a well-run book of recurring grounds contracts is a genuinely valuable asset.
But the seasonal whipsaw is exhausting to own. Hiring a full crew every spring, keeping mowers and plows running, and personally managing routes in both seasons wears owners down, and many who built their companies over decades are ready to hand off the grind without watching their contracts scatter. If you’d rather step back than gear up for another spring hiring push and another winter of 3 a.m. plow calls, selling to a buyer who plans to keep operating makes sense. Your seasonal crews keep coming back to a job, and your commercial and residential clients keep the reliable grounds care they’ve built their properties around.
Who we buy in the Green Bay area
We’re a good fit for established Green Bay landscaping and grounds companies with recurring contracts and a crew worth keeping — not seasonal startups or a single mower and a trailer.
- Recurring maintenance or snow-contract revenue
- Roughly $500K+ in revenue or SDE (close is fine)
- A capable crew and crew leaders in place
- A solid reputation across the Green Bay area
- An owner open to a clean handoff or staying on
If that sounds like your operation, one confidential conversation will tell you what it could be worth to a buyer who intends to keep running it season after season.
What makes selling to Investera different
No broker fees, ever. We buy directly from you, so there’s no listing commission pulled from your proceeds and nobody shopping your company around the local green industry.
A confidential process. Your crews, clients, and competitors hear nothing until you’re ready. Your route schedule and team morale stay undisturbed while we talk.
Creative deal structures. A clean cash exit, seller financing, an earnout, or a phased handoff timed to your season — we build terms around your goals and tax picture, not a template.
Operators, not a fund. We put in management and systems and run the company for years. We’re not a roll-up collecting companies to resell.
How the process works
It starts with a private phone call about your maintenance and snow contracts, your crews, your equipment, and what you want your next chapter to be. If there’s a fit, you share a basic financial picture and we give you an honest, range-based read on value — no long auction, no obligation. Then we run a focused review of your contracts, seasonal staffing, and equipment, agree on terms that fit your timeline, and move to closing at your pace. Because there’s no broker stretching things out, the whole process stays direct and easy to follow.
We will take care of what you built
We keep the businesses we buy, so what happens next season matters to us. Your crew leaders and seasonal crews keep their jobs, their routes, and their equipment. We add a professional management layer — a put-in-charge general manager, route and dispatch systems, and back-office support — so the company runs on process rather than on you personally coordinating every plow run and spring startup. Commercial and residential clients across Green Bay, Allouez, and De Pere keep the dependable grounds and snow service they count on, under the name you built. You hand off your life’s work to a family that will keep it healthy.
Learn more about what we buy, see how we acquire landscaping & grounds businesses, or read about Investera Holdings.
Frequently asked questions
How much is my landscaping business worth in Green Bay?
Landscaping and grounds companies generally sell for roughly 2.5 to 4 times SDE (seller’s discretionary earnings). Your place in that range depends on how much revenue is under recurring maintenance and snow contracts, crew stability, equipment condition, and margins. It’s a typical range, not a guarantee — we give you a specific read once we see your numbers, at no cost.
Will this stay confidential?
Yes. Confidentiality is the default from the first call. We don’t contact your clients, crews, or competitors, and nothing is announced until you decide to move ahead, so your operations and team stay steady.
Are there broker fees or commissions?
None. We’re the buyer, not a broker. There’s no listing fee and no commission taken from your proceeds — that money stays with you.
Can I stay involved after selling?
If you want to. Some owners take a clean exit after a short transition; others stay through a season to hand off client relationships and steady the crew. We build the handoff around your wishes.
How long does a sale take?
With no broker and no auction, deals often close in a few weeks to a couple of months, depending on your timeline and how organized your contracts and financials are — and we can time closing around your season.
What areas around Green Bay do you buy in?
All of Brown County and the surrounding communities — including De Pere, Ashwaubenon, Bellevue, Howard, and Allouez, plus the outlying areas your crews already service.
Start a confidential conversation
If you own a landscaping or grounds company in the Green Bay area and have even quietly considered selling, let’s have a private, no-obligation conversation before the next season ramps up. No pressure and no pitch — just a straight answer from the family that would actually own and run your business next. Contact Investera Holdings and we’ll work on your timeline, in complete confidence.